THE SPEED OF TRUST

The speed of trust is coined out of Mr. Covey’s experiences he has seen over the years in leadership and while working with companies. It focuses on helping individuals in building and infusing trust in and around them. The Speed of Trust starts off with the “Economies of trust”. The author uses this formula to demonstrate his point: When trust is low, speed goes down and cost goes up; when trust is high, speed goes up and cost goes down. The author equates trust to paying taxes. As a taxpayer, we know a certain amount of money must be paid to IRS annually as a tax but when it comes to trust or lack of trust, we are paying a tax and we may not be aware of it.

 

The other equation the author offers is the product of strategy and execution.

Strategy * Execution = Results

 

But then he goes on to say the product of strategy and Execution and Trust gives Results

(Strategy * Execution)*Trust = Result

 

Trust is a multiplier. You can have a good strategy and a great execution plan but without trust, the project can get derailed. Trust is a key ingredient for all relationships and it’s one of the most powerful forms of motivation and inspiration. People want to be trusted. The author goes further to break down trust into five waves:

 

  1. Self-trust, which deals with confidence we have in ourselves, in our ability to set and achieve goals, keep a commitment, to walk the talk and also with our ability to inspire trust in others; a person who is worthy of trust.
  2. Relationship Trust, which is about how to establish and increase trust with others, to enhance relationships and achieve a better result.
  3. Organizational trust, deals with how leaders can generate trust in all kinds of organizations like businesses, not for profit organizations, etc.
  4. Market trust, is about reputation, whereby everyone clearly understands the impact of trust; and lastly,
  5. Societal Trust is about contribution and focuses on creating value for others and society at large.

                          

The first wave is about the four dimension of credibility. These are the foundational elements that make people believable to themselves and to others. They are: integrity, intent, capabilities, and result.

 

The second wave is about the thirteen different ways leaders behave. Covey believes that these behaviors are common to high trust leaders and individuals worldwide. These enhance one’s ability to establish trust in all relationships. The first five flow from character, the second five flow from competence while the last three are the combination of both character and competence.

 

These 13 behavior characteristics are:

  1. Talk Straight:  Be honest and tell the truth. Let people know where they stand and use simple English while communicating.
  2. Demonstrate Respect: Demonstrate respect, don’t fake caring and don’t attempt to be efficient with people.
  3. Create Transparency:  create transparency by telling the truth, don’t have hidden agendas or information, get real, be genuine, open and authentic.
  4. Right Wrongs: Make things right when you are wrong, don’t cover things up. Demonstrate humility  and apologize quickly.
  5. Show Loyalty: you show loyalty by acknowledging the contributions of others and giving credit freely. Don’t bad mouth or disclose others private matters.
  6. Deliver Result: this is done by getting the right things done. Make things happen, don’t over-promise or underdeliver. Always be on time and within budget.
  7. Get Better: Don’t assume today’s skill will be sufficient for tomorrow’s challenge. Constantly improve your capabilities and don’t consider yourself above feedbacks.
  8. Confront Reality: Lead out courageously in conversation, address the tough issues directly. Don’t bury your head in the sand instead take issues head-on.
  9. Clarify Expectation: Disclose and reveal expectation, discuss them validate them, renegotiate them. Done violate expectation or assume that expectations are cleared or shared.
  10. Practice Accountability: Hold yourself accountable, hold others accountable. Take responsibility for results. Don’t avoid or shirk responsibility. Don’t blame others or point fingers when things go wrong.
  11. Listen First: Listen before you speak. Understand, diagnose and listen with your ears and eyes and heart. Find out the most important behaviors are to the people you’re working with. Don’t assume you know what matters to others. Don’t presume you have all of the answers or all the questions.
  12. Keep Commitment: Say what you’re going to do or do what you’re going to do.
  13. Extend Trust: Extend trust abundantly to those who have earned your trust. Extend trust conditionally to those who are earning your trust. Don’t withhold trust because there is risk involved.

The speed of trust affirms that to inspire trust is to create the foundation on which truly successful organization/relationships stand. This ability is the prime differentiator between managing and leading.

THE BIG THREE – KEY POINTS

Key point #1: Trust can be efficiently taught and learned, and it can become a leverageable strategic advantage

Key point #2: Trust is one of the most powerful forms of motivation and inspiration.

Key point #3: Trust is a function of character and competence

One Last Thing

“None of us knows what might happen even the next minute, yet still we go forward. Because we trust. Because we have Faith.”

Paulo Coelho

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

Galloway, an entrepreneur, and professor at NYU Stern provides a perceptive analysis of the four-horse race to become a billionaire company in THE FOUR: the hidden DNA of Amazon, Apple, Facebook, and Google. The author casually uncovers how each of these companies has deployed iconic leadership, technology, storytelling, fearless innovation, lightening execution and blatant plagiarism to devastating effects.

The author expressly demonstrates that despite their brilliance, the Four have not achieved dominance by themselves. They are driven by technology and capital and have thrived within a hyper-consumer de-regulated capitalist culture. Starting in America, then rapidly scaling throughout the world, the Four are the product of a Faustian bargain between weary institutions and evaporating middle class, attention-seeking media, and profit-hungry market. Fundamental to the success of these four great companies is how they used strategy and technology to appeal to basic human needs and desires.

In Galloway thesis, each of them appeals to a particular human organ. Google targets the brain and thirst for knowledge, Facebook leverages on the heart and our need to develop empathic and meaningful relationships, Amazon targets the guts by satisfying the impulse to consume while Apple focuses firmly on our genitals. With their discovery of human desires, the Four have gone about declaring war on what entrepreneurs euphemistically refer to as “friction.”

Friction includes every obstacle in the way of satisfying a given desire. Starting from the synaptic connection in the brain responsible for decision-making processes to the rules issued by regulatory and tax authorities to supply chain all the way down to the manufacturers of products in the developing world. However, the author affirms that this is not bad news. The laws of friction have been an undeniably positive development for consumers. Products are cheaper and the level of customer service has reached new heights. This system is so successful that people grant The Four access into their lives.

The Four are attempting to cement their dominance by becoming providers of public infrastructures. In this regard, Amazon is leading the pack. It is marshaling a global logistics operation that is the envy of most nation-states, including a fleet of Boeing 767s, drones, thousands of tractor trailers and trans-pacific shipping. Google has server arms and is launching blimps into the atmosphere that will beam broadband down to earth. These organizations are committed to becoming a permanent fixture of the future.

For the foreseeable future, Galloway suggests that the four will continue to reign supreme. That is, if they don’t pounce each other. If history taught us something, it is that Gods don’t share power well. And on current figures, Amazon seems the most aggressive and effective at stealing market share. They are even out stealing Google in searches with 55 percent of product searches starting on Amazon against Google’s 28 percent. As the author put it, “The prize? A trillion-dollar-plus valuation and power and influence greater than any entity in history.” In chapter nine, Galloway teases with a possible Fifth Horseman, exploring candidates, from Netflix to China’s famous Alibaba. Toward the end of the book, Gallow advises young talents on how to succeed in a new tech-dominated world. Throughout the book, Galloway pulls a few punches and never holds back any controversial opinion.

The author does not write the book to tarnish the reputation of the four companies but rather to offer a source of encouragement and understanding of the value of business. “I wrote this book for the same reason. I hope the reader gains insight and a competitive edge in an economy where it’s never been easier to be a billionaire, but it’s never been harder to be a millionaire.” Through this statement, Scott Galloway makes his intentions clear.

By far, one of the most exciting books I have read in the last two years. Understanding The Four is understanding the why, what and how of our habits today. I also found this book of value as a guideline for novices in the field of innovation and entrepreneurialism trying to understand the competitive and challenging business ecosystem the four themselves have created.

THE BIG THREE –  KEY POINTS

Key point #1: The Four have not achieved dominance by themselves despite their brilliance. Their similarity is that technology and capital drive them, thriving within hyper-consumer and deregulated capitalist culture.

Key point #2:  The Four used technology and strategy to understand and appeal to basic human desires.

Key point #3: The Four undoubtedly faced threats among each other, the entrance of a possible 5th horse and other forces outside of their industries, such as Google’s ongoing confrontation with the European Commission. However, the Four will continue to reign supreme.

Steve Jobs

The author, Walter Isaacson was the former CEO of CNN and managing editor of Times Magazine. He wrote this book with Steve Jobs consent which makes it the only authorized biography about Steve Jobs. Isaacson conducted over forty interviews with Steve Jobs over the last two years before his death.

Steve Jobs grew up in a middle-class neighborhood; Job recalls that his father had a good sense of design. As Jobs was showing Isaacson around his childhood home, he couldn’t help but stop to tell a story about the fence his father built 50 years before and is still standing. He said his father had told him that it was important to craft the backs of the things he would build- like cabinets and fences even though they are hidden from view. Jobs carried this passion of creating great products with him throughout his life and career.

Steve Jobs was as fascinating as he was successful. His vision and ability to innovate left a landmark in the universe. His dream started taking form when he set out with Steve Wozniak as they launched Apple computers from their garage in Palo Alto. He was a man who created this massive vision for Apple out of his reality distortion field (RDF). What RDF means was once Steve decided that something should happen, he would bend reality to his will until it came true. This attitude extended to everyone around him. With this, he could convince a sleepless team of engineers to work another 10 hours on Macintosh font because it would become the most celebrated computer in the world.

To Jobs, the product was so important that when he came back to Apple, he decided that Jonathan Ives, the lead designer should report directly to him. In most companies, the design team does not have a seat in the boardroom. The engineering team tells the design team the specs they want, and they build a nice case around it. But at Apple, the reverse is the case; the design team tells the engineering team how they need to configure their contribution to the end product. The dominating theme of any Apple product from the beginning of the company is Simplicity. Job continually forced Apple to search for the simplicity on the far side of complexity.  Jobs believed ignoring reality is fine when you are attempting to get people to see beyond their limit. This ability does not always manifest itself in positive ways. He would demand more from his reams than anybody else could expect, often pushing people over the edge. As people who have worked with him would tell, it often worked. Jobs tells about one of his outsourced jobs which he was supposed to be working on at Atari. It was outsourced to Wozniak telling him that he needed it to be done in few days even though most engineers would take at least a few months. Wozniak finished it in four days and turned in a design that was efficient and elegant beyond belief. Jobs has used this skill multiple times in his career pushing people beyond their limit and producing remarkable results. However, the dark side surfaced when he was diagnosed with cancer.

Steve Jobs, one of the most remarkable visionary product designer and the best CEO’s of all times was a great example worth emulating when it comes to his ability to give attention to details and curiosity about how the world works.

THE BIG THREE – KEYPOINTS

Key point #1: Steve Jobs would pull impossible feats into the realm of possible through charisma, persistence, and marketing. He operates in his reality distortion field

Key point #2: Jobs constantly force Apple to search for the simplicity on the far side of complexity

Key point #3: He chose to say no to hundred other ideas that exist by focusing on the most important things and eliminating everything else.

One Last Thing 

“One way to remember who you are is to remember who your heroes are.”
― Walter Isaacson

Hit Refresh

Microsoft CEO, Satya Nadella resolves to write Hit Refresh to have and share the blueprint of what he has in mind as regards changing the “know-it-all” culture of Microsoft to ‘learn it all.’ The new culture revolves around listening, learning more and talking less.  Hit refresh is a terrific study in changing the culture. It reveals Nadella’s perspective about leadership. Three years ago, Nadella succeeded Bill Gates and Steve Ballmer. He found out that the period of stalled growth has resulted in causing a once-dominant software company to be “sick” and its employees “disheartened.” The once PC-centric now lagged behind others. Nadella throw opens the story of his personal life and his work as a change-making leader, and he explains the need for machine intelligence.

Nadella happens to be a modest, likable individual that evolve from an accomplished family; his parent nurtured him and taught him the importance of balance and value of intellect. He arrived in the United States just before the 1900s tech boom, earned his computer science degree from the University of Wisconsin, Milwaukee and Master’s degree at the University of Chicago. In 1992, he joined Microsoft. He writes with openness about his challenges as CEO; “hierarchy and pecking order” reigned at the fiefdom-ridden company, stifling spontaneity and creativity. His feedback has been listening with affinity to the employee concerns, to help build and create a new culture that strengthens the staffs to act on their passion and make a substantial difference in a mobile-first cloud- first world where billions of people will be connected to the internet of things. In order to achieve this new culture, the company must adopt growth mindset by being customer obsessed, diverse and inclusive and act as one Microsoft.

Another terrific chapter of this book is about “friends or frienemies.” Nadella forges a surprising new partnership with his fiercest rivals. He left the audience spellbound when he removes an iPhone from his pocket. The phone has Microsoft software and applications on it. He perceived that being able to collaborate and compete with the giants in the marketplace means walking the tightrope. He was able to work successfully with old rivals. In this book, he acknowledges the strength of his competitors and the need to find a smart way to partner with companies that have a strong market position with their service and device.  

Also in this book, the author speaks with integrity about his biggest fumble at Grace Hopper when he addresses the audience at the celebration of women in computing. He told them that they should not ask for raises but instead trust that hard work and long-term efficiency of the system would reward them.

What makes Hit Refresh extremely fascinating is Nadella’s capacity to acknowledge his mistakes, laugh at it and to invite Microsoft employees to look at the video and learn from it.  That is a practical leadership lesson most leaders should not hesitate to adopt.

Hit Refresh includes descriptions of experimental retreats, “hacks” meant to fire passions, leadership principles and other tips. This book is a hit. But beyond that, it is a refreshing read.

The Big Three – Key Points

Key Point #1:

Culture and Leadership and it advice to have the mindset of growth.

Key Point #2:

Acknowledge the strength of your competitors and the need to find a smart way to partner with companies that have a strong market position with their service and device.  

Key Point #3:

Be able to work successfully with old rivals. Being able to collaborate and compete with the giants in the marketplace means walking the tightrope.

One Last Thing 

“Culture eats strategy for breakfast.”
― Satya Nadella

Innovators

Walter Isaacson, a biography writer, reveals the story of the people who created the computer and internet. It is a standard history of digital revolution and an indispensable guide to how innovation was birthed. He describes the talents that allowed confident entrepreneurs to turn their visionary ideas into a disruptive leap, why some succeeded and why some fail.

The book started with a genius named Ada Bryon, the daughter of Lord Bryon. She was tutored in math which she further nurtured herself in adulthood and also studied art. She had a burning passion for one and felt the other helped discipline herself. She soon met Charles Babbage, a science and math whiz who invented the difference engine, the giant calculating machine. Soon, Ada started using her sense of art and mathematical ability to expand upon an improved version of the difference engine, the analytical engine. This machine would be able to process different problems and even switch between what to solve on its own. When translating a transcript of Babbage’s description, Ada added her own notes which envisioned the modern computer. Mostly, she described computer as we know them, Versatile general-purpose machine. Sadly, Babbage’s machine was never invented, and he died in poverty. Ada got married to William King who later became the Earl of Lovelace which led to her being known as Ada Lovelace.

Another group of genius’ was Eckert and Mauchly who served as counterbalances for each other making them typical of many digital-arts leadership duos. Eckert drove people with a passion for precision while Mauchly tended to calm them and make them feel loved. Eckert conceded that neither could have done it alone. In 1946, they both formed their commercial business that created the next big computer maned UNIVAC, which became a celebrity on election night in 1952 by predicting the winner early. With Grace Hopper, the first workable compiler came into existence. She allowed ordinary folks to write programs in something that looks like English. She started the open-source approach by sending her workout for others to improve and lead the creation of COBOL, the first cross-platform language for computers.

The next prominent actor on our stage wasn’t a single player but a team assembled at AT&T Bell Labs. By bringing theorists and engineers who had vision and passion, they set the stage for the development of the solid state device known as the transistor. The three players who earned the Nobel prize for this discovery were William Shockley, Walter Brattain and John Bardeen Brattain. Bardeen produced the first crude transistor in 1947 and Shockley produced an improvised version soon after. It wasn’t long before transistors were replacing the vacuum tubes in radios and finding their way into computers.

Other recognized players in this book include John Von Neumann, a Hungarian-born mathematician. He contributed expressly to figuring out how to store a program in computer memory. He also figured out how to make a computer modify its program based on the results it was getting. Robert Noyce led a team that made a better and more efficient microchip. The idea of a microchip was to place multiple devices like transistors on the same piece of silicon and was brought into existence by two major companies. Jack Kilby led the first team. Kilby’s product featured gold wires connecting the device while Noyce’s chip laid down a grid of copper on the chip to connect the chips. The race was to make microchips smaller, faster, cheaper and more powerful. Ultimately, both companies worked it out so they could benefit. Kilby finally received the Nobel prize in 2000 while Noyce died in 1990. Tim Berners Lee created the necessary tools needed to bring his vision to life. His vision was to create a single global web of information which led him to use hypertext to connect one document on one computer to another elsewhere on the internet.

The final story in this book involves two graduate students from Stanford who were both rejected by MIT. While Larry Page and Sergey Brin’s Google search engine wasn’t the first of its kind, it did become most famous.

This book is full of people who stood at the time of intersection of the arts and science and made their contributions.

THE BIG THREE – KEY POINTS

Key point #1: Innovation is rarely one single individual’s effort as it’s based on collaboration integration and incremental improvement

Key point #2:  These innovators were willing to share their ideas, thoughts and work with people that make them significant

Key point #3: Progress doesn’t happen overnight or behind closed doors. It’s only when people come together to share, collaborate, create and negate that ideas will amount to something that can change the world.

The Age of Agile

Stephen Denning, the former program director of knowledge management at World Bank, now works with various organizations in the U.S., Europe, Asia, and Australia on leadership innovation, Agile management, and organizational storytelling to discover the unfolding age of agile. This book focuses on how some organizations are learning to operate in a way that is much better for those doing the work, recipients of the work, the organization and the society.

The author discovered the default operating system for almost every medium-sized business and large-scale business to be bureaucracy (an organization system that discriminates between the managers-thinkers and the employees-doers). This system of management was designed to produce a consistently average performance to a set of internal rules. Its vertical chain of command was never designed nor is it capable of moving fast enough to respond to what is known as VUCA Markets. VUCA stands for Volatile, Uncertain, Complex and Ambiguous marketplace also referred to as ‘Agile.’

 

The agile movement began decades ago in the manufacturing arena but gained traction recently in an unexpected place; software development. It was published in Agile Manifesto in 2001. The unusual part is that no one would associate the Information Technology department with such a robust management system. The author affirms that organizations that operate as agile are capable of being highly innovative and pragmatic. Take, for instance, an organization like Morningstar. The world’s largest tomato processor has no manager and all the key decisions are made by the “Blue Collar” employees. The company has move competence down to the individuals who have information and the context to make the best decision instead of moving it upward.

The Age of Agile offers insight on how to get individuals to think and behave like owners and reap the financial benefits that flow from this. One of which is the organization must be transformed into small localized units, each with its profit and loss responsibility. Most importantly, traditional management practices such as manipulating staff and trying to manipulate the customer must be dumped and replaced with treating people like an adult. The Agile paradigms are neither easy to understand nor easy to implement for traditional managers. Agile has become widespread and popular over the past decades with tens of thousands of organizations around the world. The author explains that the new paradigm is a journey, not an event. It involves unending innovations regarding specific innovation generated by the organization for the customers and steady improvement to the practice of management itself. He further explains that Agile Management is based on three laws; the law of the small team, the law of customer and the law of network. The law of small team requires that work is done in small, autonomous, cross-functional teams, working in short cycles on relatively small tasks and getting continuous feedback from the ultimate customer or end user. When you work in such teams, situations can be analyzed, decisions can be made and action taken as a single uninterrupted motion. Work can be fun and everyone will flow with it.

 

The law of customer is that the highest priority is to satisfy the customer.  Many managers are aware of the common phrase “The customer is number one”! While continuing to be internally focused, bureaucratic and fixated on delivering shareholder value. In an Agile organization, everyone is passionately obsessed with delivering more value to customers.

The third law according to Stephen Denning is the Law of the Network where leaders are not fierce conquering warriors but rather like curators of gardens.  When an organization truly embraces Agile it is less like a giant warship and more like a flotilla of tiny speedboats. This law is the recognition that competence resides throughout the organization and outside the organization. A problem can be solved and innovation can emerge through networking inside and outside.

Age of Agile furthermore cites common mistakes leaders make when planning to implement and derive the benefits of Agile. These include introducing agile as just another business process with top management hedging their bets on its success by a less than fulsome commitment.

The author affirms that agile can continuously deliver more value to customers from less work and will result in terrific returns to the organization.

THE BIG THREE – KEY POINTS

Key point #1:  Agile helps organizations to be highly innovative and efficient as well as passion filled and pragmatic.

Key point #2: Agile management, when done right, can continuously deliver more value to customers from less work and yield a substantial result.

Key point #3: Agile organizations also have a hierarchy, but one of competence and not authority.

Elon Musk Tesla, SpaceX and the Quest for a Fantastic Future

Ashley Vance, a prominent writer on technology ranging from cyber espionage to DNA Sequence and Space exploration, describes an informative and easy-to-flow biography of one of today’s top innovators. While maintaining a lively pace, he delves into Elon Musk’s works with particular passion in a way that is more accessible and exciting.

Elon Musk, one of the most impressive contemporary American “Engineering Entrepreneurs,” has developed a reputation for boldness, brashness and vision in many ways and competence. He is passionate about not just landing people on Mars but creating a new human society there.

Musk was born in Pretoria in 1971 to a Canadian mother and Afrikaner father. Musk’s father was a rare researcher, neither Elon nor anyone else in the family will talk about the ways he was a scarring influence. Musk suffered enough violence as a child both at home and school. The author gave an instance of back when Musk was in eighth or ninth grade, he was kicked in the head, thrown down a flight of concrete stairs then set upon the landing. He was kicked and beaten till he blacked out. He required hospital care and a week at home to recover. Irrespective of that, Elon Musk was a die-hard reader. He exhausted the school library and literally read the encyclopedia. He was good at spotting facts statistics, explanations and most importantly remembering what he read. As an undergraduate, he was an exceptional kid who was versed in space-based solar power plants and its use of ultracapacitors for energy storage with a consistent interest and a goal to make a difference.

Vance underlines the degree to which Musk’s dual-track undergraduate years were obviously reflected in his thinking even in his early 20s. He presented that those Silicon Valley experiences gave Musk both the capital and contacts that he was able to use as a springboard for his more ambitious projects. They gave him an early introduction to corporate infighting which bred a strong impulse going forward to make sure that he kept control of his companies and they taught him at least limited lessons in how to be an effective and hard-driving manager. “I could code way better,” Musk says to the software engineers at Zip2 “And I would just go in and fix their code. I would be frustrated waiting for their stuff, so I’m going to go fix your code, and now it runs five times faster, you idiot”. The author cites another example in which Musk publicly chastised and then corrected an engineer who had miswritten a quantum mechanics equation, “I’m like, ‘how can you write that?’ Then I corrected it for him. He hated me after that. Eventually, I realized though I might have fixed that thing now I’ve made the person unproductive. It just wasn’t a right way to go about things. He learned a profound lesson not to completely ignore how other people feel.

Musk has consistently brought clarity on both the engineering problems and the financial hurdles that have heretofore kept humankind earthbound. The triumvirate of companies most dear to Musk, and with which he is most closely associated is made up of Tesla Motors, which produces electric cars, SolarCity, which produces electricity; some feeds free fueling stations for Tesla owners and SpaceX, a private company which is not entirely low key but aims at making humanity a multi-planetary species.

Vance quotes Antonio Gracias, a friend of Musk, also an investor in both Tesla and SpaceX, founder and CEO of Valor (Equity Partner). He said “I’ve never seen anything like Musk’s ability to take the pain. The year 2008 was a big year for Musk both personally and financially. His first marriage ended; he became perilously close to losing just about every penny he had earned; both Tesla and SpaceX were on the brink of bankruptcy. There are few important bright spots as well. In July, Musk met Tallulah Riley, a British actress 14 years his junior who would end up being his second wife. September, he finally launched Falcon I and most importantly his business was financially reprieved.” Vance wrote, “the deal ended up closing on Christmas Eve, hours before Tesla would have gone bankrupt. Musk had just a few hundred thousand dollars left and could not have made payroll the next day. Musk eventually put $12 million, and the investment firm puts the rest.”

One of the strengths of Vance’s book is healthy skepticism. Within Silicon Valley, he writes in his first few pages, Musk was a “deity.” Wrapping it all up at the end provides a good overview and synthesis. The author concluded with a sentence that was drawn from Vance’s last supper with Musk which includes the following quoted line:

“ I will like to die on Mars, Just not on impact.”

THE BIG THREE – KEYPOINTS

Key point #1: Musk invested enough time studying as a child. He believes in effective time management.

Key point #2: He worked with the right people ranging from company employees to the investors

Key point #3: Musk survived through the brink of bankruptcy, divorce, even near-death diseases because of his unwavering drive and passion for his dreams.

One Last Thing

“Good ideas are always crazy until they’re not.”
― Ashlee Vance

The Everything Store. Jeff Bezos and The Age of Amazon

“The Everything Store” offers an intrinsic view of the harsh business world. The book is divided into three parts, each part describing how Amazon transcend from a book selling store to everything store. The vision was birth by Jeff Bezos, a dogged visionary and the founder of Amazon.  Brad Stone breaks down the book into three parts as said earlier, the faith which describes the early years of Amazon, Literacy influence which explains the days of struggle and the Missionary which define the success stories of Amazon. The book tells how Amazon started up with a small family like business on a shoestring budget. What keeps the dream growing is the success stories. No matter how little the success might be or how large, they celebrate every success. This helps to keep the goals, achievement, and expectations attainable.

Jeff took every possibility he has to develop himself and learn something. Frequently he quotes Alan’s observation that “Point of view is worth 80 IQ Points”.  This is a reminder that looking at things in a new way can enhance one’s understanding. Jeff made customer satisfaction his priority which leads Amazon to the continual development of new features that traditional publishers often find doubtful such as the customer review.  He also initiated a platform for individuals to sell new products. He was able to realize the potential in e-commerce over traditional businesses and explored it with some features like product recommendation.  Jeff has a saying that you can work long hard and smart, but in Amazon, you can only pick two out of three. Over the years, Amazon approach has been to establish fulfillment of centers in economically weak areas to exploit cheap labor and the ability to fire worker once the season is over.

The author made an actionable point which is one of the key takeaways of the book; he said marketing budget could be well spent on enhancing customers experience instead of tweaking the website, improving services or reducing prices. Not all product and companies can be feed on marketing because sometimes achieving ROI on marketing campaigns is simply not possible. When the company reached success, what matters is the perception of the success of the company. He listed all the virtues companies need to have in order to be considered cool.

The Cool and Not Cool Effect list includes: “Rudeness is not cool. Defeating tiny guys is not cool. Close-following is not cool. Young is cool. Risk taking is cool. Winning is cool. Polite is cool. Defeating bigger, unsympathetic guys are cool.  Inventing is cool. Explorers are cool. Conquerors are not cool. Obsessing over competitors is not cool. Empowering others is cool. Capturing all the value only for the company is not cool. Leadership is cool. Conviction is cool. Straightforwardness is cool. Pandering to the crowd is not cool. Hypocrisy is not cool. Authenticity is cool. Thinking big is cool. The unexpected is cool. Missionaries are cool. Mercenaries are not cool.”

The Everything Store also tells about how Jeff makes most of his decisions, why he made it and how it brings about customer satisfaction. There are too many takeaways from this book and can only be tapped into if you get a copy.

THE BIG THREE – KEYPOINTS

Keep Point #1: Reinvent your business model without completely renegotiating it

Keep Point #2: Never allow cynics to change your mind

Keep Point #3: Involve your employees in your decision-making process. Let every voice be heard.

One Last Thing

“There’s so much stuff that has yet to be invented. There’s so much new that’s going to happen…It is still Day 1 in such a big way” – Jeff Bezos

SPRINT Solve Big Problems and Test New Ideas in Just Five Days

Jake Knapp a Google venture partner, alongside John Zeratsky and Braden Kowitz birth the idea of Sprint which majors on how to solve problems and test new ideas in just five days. This book is a practical guide to choose among many best ideas and make most out of the experience.  The concept of sprint came up when Jack had to come up with an essential feature for Gmail which would automatically sort messages. He had to innovate fast. To do that, he came up with three key aspects to manage the project process:

DEADLINES: Tight deadlines eliminate procrastination. The shorter the time, the faster the result because every allotted time is filled with an activity

GET PEOPLE WITH DIFFERENT SKILL SETS: Get people with a different skill set into one room. The more diverse a team is, the better.  A better sprint team usually consists of seven categories of people and less irrespective of their hierarchy level.

THE RESULT: The result must be a concrete prototype. What gets you real feedback is when you present a functional idea. Brainstorming vague ideas is easy but not worth it.

These three-fundamental concepts work well when each sprint get together one on one and work together to produce something of actual value.

Jack furthermore explains sprint as a method that helps define a problem, compare ideas, prototype one of them and get feedback from customers all in five days. Though it might seem like an intensive process, it has a great potential for a big payout.

Before the sprint process, a recommended number of seven people with a different skill sets must be included:

 

  • The Decider (someone who have enough information on the problem or the leader of the company

 

  • The Marketing Expert
  • The Finance Expert
  • The Customer Expert (someone who has a unique customer view preferably from the customer care unit)
  • An Engineer or Logic Expert
  • The Troublemaker (Someone who always have contrary opinion)
  • The Facilitator (someone who is unbiased about a decision and keeps things on time). Usually a project manager).

 

 

 

The idea is to make sure everyone on the team understands the problem that needs to be solved and create a purposeful start on Monday.

Jack did a great job by defining the purpose of each day and what needs to be accomplished.

Monday’s goal is to create a discussion around the set goal, map out the challenge and define the problem that will be tackled on the sprint

Tuesday’s goal is to find a solution to the problem identified on Monday. Each person on the team writes down their proposed solution on a piece of paper and is given at least three minutes to present the solution to the whole team out of which the best there will be selected.

Wednesday’s goal is to make a decision. The best way is to critique all ideas and choose the one that will be explored in the sprint. This can be done by discussing sketches and then participants can get to vote via color stickers for their favorite idea. It is advisable to keep all ideas anonymous to avoid skewing of people’s opinion. Once the idea is picked, the team can then storyboard the prototype

Thursday’s goal is to make a prototype of the concept selected on Wednesday. Not a perfect prototype but a reality. The team can make use of keynotes or interactive prototypes other than professional tools. Professional tools take longer time and make you focus on too many details.

Friday’s goal is to see the customer’s reactions by interviewing them. You do not need thousands of customers to carry out the interview; five to six people is enough to expose 85% of the problem and get qualitative feedback. Record your conversations so the team can see the result. Jack gave some hints on how the interview process should go like interacting with the customer, putting the customer at ease, etc.

Once the interview is concluded, the team should go ahead and analyze the result to know if the prototype us promising and deserves further development or if the prototype fails.

Either way, design sprint is a way of finding answers to big questions, bring attention to work that matter, reduce risk and get better solutions.

THE BIG THREE – KEY POINTS

Key point #1:  Design Sprint reduces risk, proffers the answer to significant problems and brings about a better solution.

Key point #2: Sprint is not a one-man business; it can best be carried out by a team made up of different skill sets.

Key point #3: The core concept of Sprint is to decrease the waste of resources (time, energy and money) on the wrong ideas.

One Last Thing

“By asking people for their input early in the process, you help them feel invested in the outcome.”

― Jake Knapp, Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

DEVELOPING THE LEADERS AROUND YOU

Developing the leaders around you is about creating other leaders while leading. It boils down to having a growth environment that encourages others to emerge from their closed selves and become leaders.

The first chapter of this book capitalizes on a leader’s success. A leader’s success is determined by maximizing utilization of the abilities and resources/talents under him/her. The author draws our attention to a biblical story of Moses as an example of the importance of developing leaders who you can trust and delegated duties to. When Moses failed to delegate work, he began to burn out. Jethro advised him to seek for other people’s assistance which he yielded to. He was glad he did. A leader who carries others along tends to be more efficient and successful.

The second chapter further encourages the development of potential leaders. We must create a space around us where leaders can rise and feel safe. In the next chapter, John Maxwell unveils how to identify potential leaders. He made the process easy by giving some interesting principles that help to determine a potential leader. I will talk expressly on one of these principles.

John Maxwell says the next thing to look out for in any leader, after strength of character, is ability to influence. A leader must be heading somewhere and have the ability to persuade others to follow him. There is more needed to be a person of influence. Some potential leaders are like a rough diamond. Some may carry the ability to influence but not yet possess other needed attributes. They should not be discarded, instead, consult the Holy Spirit. He alone can rightly judge a man. When you influence the right set of people, you will not be left with regret when raising up the future leaders.

The fourth chapter discusses the nurturing of the identified leaders. Once potential leaders have been recognized, you must start building them into the leader they can become. To achieve this, John Maxwell describes a strategy using an acronym, BEST, which means; Believe in them, Encourage them, Share with them and Trust them. Those closest to a leader will determine the success of that leader. Energy, drive and vision is not enough to be a leader. A leader must possess the ability to develop the leaders around him. You can only estimate the strength of a leader by looking at the those around him. You attract who you are. In developing a leader, there is a need to work on yourself and be personally secure. According to John, organizations either rise or fall depending on the trend of the leaders. A team must develop the habit of building a generation of new leaders, a strategy that requires a great deal of careful selection, planning, preparing, nurturing and follow through.

THE BIG THREE: KEY POINTS

Keypoint #1: Leaders must build an environment that encourages growth.

Keypoint #2: Leaders should not just lead but invest in others by seeing the possibilities in them and developing their potential.

Keypoint #3: The success of a leader is not only measured by the number of followers but the number of potential leaders he has been able to build.